Grownix Digital is looking for a creative Social Media Strategist/Manager who can help us create and drive trends, not just follow them.
Responsibilities:
Develop, implement, and manage social media strategies and content calendars for different sector clients.
Define and track Key Performance Indicators (KPIs).
Plan, create, and manage social media content that is engaging and informative.
Stay up-to-date with the latest social media trends and best practices.
Work with the design team to create appealing graphics and animations within deadlines.
Provide constructive feedback to the design team.
Communicate with industry professionals and influencers via social media to create a strong network.
Measure the success of social media campaigns by compiling monthly reports.
Requirements & Qualifications:
2-3 years of experience as a Social Media Specialist or Strategist (agency experience is beneficial).
Campaign boosting for brand awareness.
Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, YouTube, Google+, Snapchat, TikTok, and social media best practices.
Good understanding of social media KPIs.
Excellent multitasking and time management skills.
Strong interpersonal, presentation, and communication skills.
BS/Master's degree in marketing or relevant field.
Note: This is an in-house (full-time) position.
It is important to assess the candidate's expertise, creativity, problem-solving skills, and ability to adapt to the ever-changing landscape of social media; so we would like to know more about your skills by knowing the answers to the following questions.
General Knowledge & Experience:
Which social media platforms do you have the most experience with, and why?
Can you provide examples of successful social media campaigns you've managed?
On a scale of 1-10 (10 being the strongest), how would you rate your copywriting skills for social media?
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Can you share any of the three industries/niches you have worked on as your portfolio? (You can copy-paste the links)
Strategy & Planning:
How do you develop a social media strategy for a new client? (Just share some bullets)
What are the key metrics you track to measure the success of a social media campaign?
How do you stay updated with the latest social media trends and algorithm changes?
What strategies do you use to build and engage a community on social media?
Creativity & Innovation:
How do you come up with creative ideas for social media content?
Content Creation & Management:
Describe your process for creating engaging content for different social media platforms.
What tools do you use for content scheduling and management?
Analytics & Reporting:
What tools do you use for social media analytics and reporting? Or how do you present monthly performance reports to your clients?
Paid Advertising:
What is your experience with social media advertising (e.g., Facebook ads, Instagram ads)?
Describe a successful paid ad campaign you have managed.
Scenario-Based Questions:
A client's social media engagement has dropped significantly. How would you identify the cause and address it?
Last but most important question to answer:
After carefully reading the Job Description of this position, why do you believe you are the best candidate for the position of Social Media Strategist at Grownix?
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